Twitter Accounts That Helped Push the Entrepreneurship Conversation Forward in 2019

Posted on December 2nd, 2019
Articles Grow Sales & Marketing Sales and Marketing

Twitter has become a rich resource for many entrepreneurs, this is thanks to the many individuals who are using the platform to share their knowledge and offer support, as well as champion the local ecosystem.

To find out the top entrepreneurship accounts that were worth following in 2019, we turned to Mashudu Modau, an ecosystem specialist whose many titles include, “Entrepreneurship Evangelist. African Startups Lover. Small Business Supporter. Community Builder. Podcast Maker.”

He hosts the entrepreneurship and business podcast, MashStartsup with Mashudu Modau, and has interviewed some of the most influential players in South Africa’s entrepreneurship ecosystem, including The People’s Fund’s Luyanda Jafta, Yoco CEO and co-founder, Katlego Maphai, and angel investor, Tomi Davies.

Modau is also Community Partnerships Manager for one of the country’s most exciting tech startups, Yoco.

Here are his top 8 follows for entrepreneurs + more accounts you should be following. 

1. Joe Nawaya


Nawaya is a branding whizz, creative entrepreneur and influencer who co-founded the digital marketing agency, Creative Mind Space. Nawaya uses his social media to raise awareness on the value of branding and marketing for entrepreneurs and offers advice on everything branding and marketing related. He also contributes to relevant industry discussions.

2. Marang Marekimane


A business strategist by day, Marekimane coaches entrepreneurs on implementing business processes to improve profitability – she has taken this role online to her Twitter account where she posts primarily on the importance of processes and systems for building a sustainable business.

3. Daliso Ngoma


Daliso Ngoma is an e-commerce expert and co-host of the podcast, Compass Africa Guide. His focus is on helping his followers learn more about e-commerce and how they can operate their businesses more efficiently.

4. Busi Mkhumbuzi Pooe


Social impact entrepreneur Pooe has a passion for creating positive spaces for young people to find their voices. She is the director of Tshimong, an organisation that seeks to empower young people and to strengthen their leadership skills.

5. Vuyolwethu Dubese


Looking for content on women in the tech industry in South Africa? Few do it better than Dubese who is an ecosystem specialist and women in ICT champion.

6. Ellen Fischat


Ecosystem developer and mentor for women in ICT, Fischat is the co-founder of Innocircle, a boutique, innovation consultancy. In 2017, she was chosen as one of the top 50 women in tech in South Africa.

7. Thembiso Magajana


Magajana is a social impact entrepreneur educating young African learners on technology and entrepreneurship. She has vast knowledge of the tech industry. The Inspiring50 organisation had this to say about her: “She’s spent the past five years evangelizing an industry-wide shift that seeks to prepare South African youth for the 4th Industrial Revolution.”

8. Luyanda Jafta


Jafta is the co-founder and head of the first black-owned crowdfunding platform in South Africa, The People’s Fund, which is an impact-focused fund for entrepreneurs and small businesses. You won’t find a bigger cheerleader for South African startups than Jafta, who is also a great source to find out about new and exciting startups to support.


Pepe Marais


Co-founder of the advertising group, Joe Public United, Pepe Marais runs one of the country’s leading advertising agencies. The respected entrepreneur uses Twitter as a tool to inspire. He is very open about his entrepreneurial journey – from failures, losing money to the pressures of being an employer.

Livhuwani Nefolovhodwe


More commonly known as Lebo Lion on social media, Livhuwani Nefolovhodwe is the marketing brain behind Lessons with Lion, a podcast she describes as “a marketing and ideas podcast for African Pioneers”. Her contribution to entrepreneurs of South Africa is unparalleled marketing advice. She has also used the platform to offer a space for people to talk about the reality of entrepreneurship minus any fear or judgment.

Ndzavi Derrick


A self-described entrepreneurologist, author and certified business adviser, Derrick is one of the ecosystem’s most ardent commentators and advocates. He has an impressively wide network and is a generous retweeter of others in the entrepreneurship community. A definite must follow to learn all the ins and outs of the local ecosystem.

Allon Raiz


An entrepreneurship veteran, Raiz’s Twitter has long been a source of entrepreneurial wisdom, this is not unsurprising as he is the  founder of business incubator, Raizcorp and has helped support and develop countless entrepreneurs over the years.