Wix

Sep 13, 2021

Introduction

Wix is a website creation platform that offers both free and premium subscriptions. Wix is well regarded for its easy-to-use interface and is one of the most trusted names in website builders. 

Their online store is a solid solution for small to medium e-commerce businesses selling both physical and digital products. 

The Wix eCommerce solution allows retailers, brands, and merchants to build and scale their e-commerce businesses, from optimized shopping and payment experiences for customers to business and finance management tools.

Subscribers get access to features like customisable branded storefronts and carts, multi-channel sales, dropshipping, payment processing Wix Payments, professional analytics, and report creation, extensive shipping, and fulfillment capabilities, and more.

Wix also offers a wide variety of professionally designed templates for online stores. The entire store is secured with SSL encryption (HTTPS).

Main Features
  • Online Store – Sell products and manage fulfillment from one eCommerce platform.
  • Orders & Fulfillment – ensure that the customer receives their order on time.
  • Custom Domain – Free Domain for 1 Year.
  • Manage orders, shipping, and fulfillment from a single dashboard.
  • Dropshipping – manage and sell dropshipping products.
  • Online Payments – Give customers multiple ways to pay.
  • Multichannel Sales – Sell across platforms like Facebook & Instagram.
  • Point of Sale – Sell online and in-store.
  • Customisable business automation – includes abandoned cart recovery.
  • Business Email – email address that uses your domain.
  • Online Scheduling – Let clients book and purchase your services online.
  • Customised Reports – analyse purchase activity on your site.
Pricing

Wix offers both website plans, for professional websites and business and e-commerce plans. You can try Wix for free for 14 days.

Below are their business and e-commerce plans, pricing is based on an annual subscription.

Pricing per month: 

Business VIP – US$ 35/month Get the Full Suite –

Business Unlimited – US$ 25/month Grow Your Business

Business Basic – US$17/month Accept Online Payments

Wix doesn’t charge any commission on products sold.

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Pros

  • Wix provides an all-in-one solution on both their website and business e-commerce plans.

Cons

  • Not being the best solution for advanced users or more complex e-commerce websites.

FAQs

Wix is renowned for its user-friendly drag-and-drop interface. Even with no coding knowledge, you can create a professional-looking website with Wix’s intuitive tools and pre-designed templates.

Wix takes security seriously. They offer robust security features like SSL certificates and secure payment gateways. However, it’s important to choose strong passwords and be cautious about what information you collect on your site.

Wix offers a comprehensive e-commerce solution that allows you to list products, manage inventory, and accept online payments. While it may not be as feature-rich as dedicated e-commerce platforms, it’s a good option for smaller online stores.

Wix provides basic SEO tools to help optimize your website for search engines. However, advanced SEO customization might be limited. Consider exploring additional SEO plugins or strategies if optimizing for search is a top priority.