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Wix

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Introduction

With the advancement of technologies such as e-commerce, having a business website is no longer an option but rather a critical part of the business strategy. Small to medium-sized enterprises (SMEs) who want to digitise their businesses need to start with a website. A website is not only your ‘digital portfolio’ to potential customers but also gives you a competitive advantage and can help you access a global customer base.

Building a website used to be quite expensive for SMEs. However, with website builders available and leveraging artificial intelligence (AI), now, building a website requires no expert, expensive tools and can be done in less than an hour.

Today we look at one of the top website builder platforms for SMEs, Wix.

What is Wix?

Wix is a cloud-based web development platform that allows you to create professional, fully functional websites without any coding knowledge. Its all-in-one solution combines a user-friendly site designer, built-in website hosting, domain registration, and business management tools into a single platform.

What Does Wix Offer SMEs?

Wix offers SMEs an all-in-one, no-code platform to build, manage, and scale their digital presence. It provides intuitive drag-and-drop design tools, AI-powered content creation and built-in marketing solutions, all without requiring programming expertise.

Main Features

Website Design: Wix allows users to easily create their websites from scratch or by choosing one of the templates available.

Payment Solutions: You can accept payments online from major credit/debit cards, Apple Pay, Google Pay, PayPal, Tap to Pay, in local currencies.

Mobile App: You can use the Wix app to manage your business from anywhere. The app is available for download on web, Google Play and the App Store.

Website Analytics: Provides users with insights into website performance. You can review website traffic, visitor behaviour and revenue reports.

Business Management Tools: Wix provides a range of business tools including scheduling software, lead management systems, automated workflows and CRM system.

AI Website Builder: Wix’s AI agent Aria expertly guides you, customises anything and will help set up your website quickly.

SEO Tools: Wix provides users with a range of SEO tools to help you build a strong SEO foundation, get indexed on Google in seconds, and start optimising your site for search engines.

Pricing

Wix has five pricing plans on offer. All plans include a custom domain, website hosting, AI creation tools and 24/7 customer support. Users can also create their website for free before choosing their plan.

Free Plan- $0 per month and no credit card required. The free plan has the following features:

  • Reliable web hosting
  • Intuitive drag-and-drop editor
  • No-code design features
  • Over 900 website templates

Light Plan – $17 per month. The Light plan includes everything in the free plan plus:

  • Free domain for 1 year
  • 2GB of storage space
  • Multi-cloud hosting
  • Light marketing suite
  • 2 website collaborators

Core Plan – $29 per month. The Core plan includes everything in the light plan plus:

  • Free domain for 1 year
  • 50GB of storage space
  • Multi-cloud hosting
  • Basic marketing suite
  • Accept payments
  • Basic e-commerce
  • Scheduling and services tools
  • 5 website collaborators

Business Plan – $39 per month. The Business plan includes everything in the core plan plus:

  • Free domain for 1 year
  • 100GB of storage space
  • Multi-cloud hosting
  • Standard marketing suite
  • Accept payments
  • Standard e-commerce
  • Scheduling and services tools
  • 10 website collaborators

Business Elite Plan – $159 per month. The Business Elite plan features everything in the business plan plus:

  • Free domain for 1 year
  • Unlimited storage space
  • Multi-cloud hosting
  • Advanced marketing suite
  • Accept payments
  • Advanced e-commerce
  • Scheduling and services tools
  • Advanced developer platform
  • 100 website collaborators
Pros and Cons

Pros

Has a free plan and free 14-day trial
All plans come with a free 1-year domain
Affordable pricing on plans

Cons

No local pricing
Free plan has only basic features
FAQs

Yes, you can try an Wix premium plan for free. If you pay for a plan and decide it is not for you, you can cancel it within 14 days and receive a full refund.

Wix takes security seriously. They offer robust security features like SSL certificates and secure payment gateways. However, it’s important to choose strong passwords and be cautious about what information you collect on your site.

All Wix plans come with a free domain valid for one year. You can choose your own domain name with suffixes such as .com, .net, .org and more. Once you find the perfect domain for your site, your voucher will be waiting for you at checkout. This voucher is only included with the first-time purchase of a Premium plan. It is not included when renewing a plan or upgrading an existing plan.

Wix accepts all major credit cards and debit cards, including Visa, Mastercard, American Express, Discover, JCB and Diners. Additional payment options may be available in your specific location.

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