Tracking Pixel Tags vs UTM Parameters
Digital marketing can be quite a time-heavy and costly process for many businesses. For small to medium-sized enterprises (SMEs), doing digital marketing means understanding terms…
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Data Science is Key to Helping SMEs Get Funded
South African entrepreneurs know: it’s always the same old story… You need money to grow your business, because there is a growth opportunity. But your…
Nedbank Opens Applications for Pitch and Polish Competition
Big four bank Nedbank has opened applications for the Nedbank Pitch & Polish competition. Now in its 16th year, the competition sees 16 ambitious entrepreneurs…
Revenue Models for SMEs
Most small to medium-sized enterprises (SMEs) in South Africa operate in a more traditional sense compared to their tech startup counterparts. Operating traditionally is not…
Research About SME Hosting Gives Insights Into the Sector
Knowledge is power. That is what the 16th-century British poet Francis Bacon said. Yet, today, more than four centuries later, this still rings true. We…
Digital Fragmentation: The Overlooked Cybersecurity Risk for SMEs
Across South Africa, small and medium-sized enterprises (SMEs) are embracing digital tools at a rapid pace. From cloud accounting platforms and customer relationship management (CRM)…
6 Key Components of Digital Marketing to Get You Started
The term digital marketing has been buzzing, and you might wonder what it actually means, especially because it is quite broad. Digital marketing has become…
How to Start a Tailor Shop
Clothing is one of the basic needs that every human needs. And the business of clothing is huge! Not only do you have the opportunity…
What Should Your Business Budget Look Like
Budgeting is one of the most spoken about topics when it comes to running a successful business, and for good reason. Budgeting allows you to…
LinkedIn as a Lead Generation Tool: Organic Strategies that Work
Over 80% of B2B leads generated through social media come directly from LinkedIn. Before I started my own business, 80% of my leads came from…
How to Find Businesses for Sale in South Africa
Many entrepreneurs look to start their own businesses and go through the journey of business planning, securing funding and making that first sale. However, for…
What Went Down at the FASA Conference?
Franchising in South Africa is growing. Entrepreneurs are looking for access and opportunities to participate in the formal economy. That was the underlying message at…