Episode 8 45453941 1784890519702 3a4e90c2b27be

17 Jul 2026 · 44 min · SME Podcast

How R2000 Built a Global Empire

Show notes

About this episode

This week’s episode featured Zibusiso Mkhwanazi, Founder of Avatar Agency group. During the podcast we took a deep dive into his compelling origin story. What makes Zibusiso’s story so compelling is not just that he started Africa’s biggest black-owned agency, but also how much of a social entrepreneur he is. 

Through his foundation – The Mkhwanazi Foundation – Zibusiso continues to give back through mentorship. This episode is for the founder who is three years in and exhausted. For the young person from a township who does not yet believe their postcode is an asset, not a liability. And for anyone who has ever been told that the advertising industry — or any industry — was not built for them. 

About our Guest

Zibusiso Mkhwanazi is an award-winning entrepreneur, author, and Executive Chairman of M+N, CEO and Founder of Avatar Agency Group, one of Africa’s leading black-owned integrated marketing and advertising agencies. His journey from humble beginnings to industry trailblazer is a testament to vision, discipline, faith, and a deep commitment to unlocking African creativity for the world.

Connect with Zibusiso Mkhwanazi on LinkedIn and InstagramLinks to ResourcesAvatar Agency Group: https://avataragency.co.za/

The Mkwanazi Foundation: https://mkhwanazi.co.za/

Business by Grace (book): https://mkhwanazi.co.za/product/business-by-grace/

Podcast Disclaimer

The SME South Africa Podcast shares entrepreneurial insights, business strategies, and industry experiences for educational and informational purposes only. The views and opinions expressed by our guests are strictly their own and do not necessarily reflect the official stance of SME South Africa.

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